SPP ARCHIVE 2010

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SPP(Seoul Promotion Plan) 2010

2010 SPP Business Period, Venue, Supervision, Programs
Business Period July 21(Wed) ~ 23(Fri), 2010
Venue COEX conference center
Supervision SBA(Seoul Business Agency)
Programs SPP Project competition, 1:1 Biz matching, Conference, Meeting with editor , Investment mart, best project launching show, Networking event(Buyer's Get-Together, SPP/SCF Welcome Party, (reception), Awards and closing ceremony

SPP 2010 Schedule

Time 21th(Wednesday) 22Th(Thursday) 23Th(Friday)
Room 318 Room
309-316 319-326		 Room 318 Room
309-316 319-326		 Room 318 Room 327 Room
309-316 319-326
9:30   1:1 Business matching   1:1 Business matching     1:1 Business matching
10:00~11:00   Project competition pitching session 2   10:00~12:00 Investment mart (game)
11:00~12:00   Business forum 1
12:00~13:00   Lunch Lunch Business forum 2   Lunch
13:00~14:00        
      13:30~16:00 Investment mart (animation)
14:00~15:00 Project competition pitching session 1 1:1 Business matching Meeting with editor (1:1 consulting) 1:1 Business matching 14:00~15:30 Business forum 3 1:1 Business matching
15:00~16:00
15:30~17:00 Business forum 4
16:00~17:00  
17:00~18:00      
Awards and closing ceremony (Room 308)
18:00~19:00            
19:00~21:00 SPP/SCF Welcome party     Buyer's Get-together      

Promotion programs

Promotion programs Project competition,Business matching,Meeting with editor, Business forum, Investment mart
Project competition Business matching Meeting with editor Business forum Investment mart
making the cut in 20 production of 8 countries advance 1:1 biz matching 1:1 consulting with editor and rising cartoonist topic presentation and Q&A advance receipt (in animation, game), investment promotion presentation
Best project launching show Networking event Awards ceremony and reception
competition participating people launching show supplying networking opportunity between buyer and SPP competition winner general review and award about SPP project competition

Promotion Result

Raising SPP’s awareness as represent Asia global leading contents market

Rasing SPP competition awareness as global project
  • - strategic overseas promotion → increasing in a global new project (121%↑)
Promotion Result
2009 2010
Receipt 83projects of 10 countries 101projects of 14 countries
Awards 3 award-winning works (each U$ 5,000) 3 award-winning works(each 10 million-won)
New composition of content convergence conference → Global trend view and future vision
2009 2010
Programs selection main topic of cartoon and animation a new media, mobile devices

Management SPP specialized programs for improving of internal market’s weak point.

Expansion of internal contents investment promotion fair through ‘investment market ’
2009 2010
participating company
  • - 7 venture capital companies
  • - 4 producing animation companies
  • - 10 venture capital companies
  • - 9 producing game, animation companies
Business matching program about cartoon
  • - management of ‘meeting with editor’ program
2009 2010
Programs workshop and 1:1 mentoring reinforcement business and networking function through 1:1 consulting expansion
participating people
  • - editor : 9 companies 9 people
  • - cartoonist : 15 people
  • - editor : 10 companies 10 people
  • - cartoonist : 37 people